Quantifiable information: kids soak it up like a sponge. My four-year-old nephew recently memorized all of the US presidents off of a placemat, a placemat! Knowing this floors his memory-challenged uncle and makes me think that for his next birthday I need to seriously consider one of the inventive new shower curtains from Simple Memory Art. The folks over at SMart have taken those basic diagrams we all remember from our grade school text books, enlarged them and carefully silk-screened them onto environmentally friendly EVA vinyl shower curtains. Select from dinosaurs, metamorphosis, the solar system, weather and the periodic table. Daily exposure to these bright graphics is bound to make some of their pertinent information soak in!

Thanks to our pal mod*mom for introducing us to the smarty-pants line of goods over at Simple Memory Art. For those of you not familiar with mod*mom’s site, it’s another one of the few bastions of good kiddy style on the web worthy of repeat visits and a browser bookmark. And as an incentive to head on over I’m sponsoring a ‘Secret Prize Giveaway!’ through my shop Mahar Drygoods. At MDG we’re always collaborating with artists and designers to develop new products and we’ve got an especially swell one we’re preparing to roll out later this week. To be the first house on the block to add this goody to your play room, visit mod*mom for the giveaway details. You only have until this Thursday, May 17 to enter - so get moving!

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